Information about #743940 color

#743940 color image

Basic facts about this digital color

In the Register's classification, #743940 belongs to the Red Color Family, featuring Mild Saturation and Neutral brightness. The mix behind it: rgb(116, 57, 64) — 45.5% red, 22.4% green, 25.1% blue; the print equivalent is CMYK 0 / 23 / 20 / 55. New to color codes? See our guide to RGB color codes.

The color #743940 reads as a softly balanced red and holds a balanced mid-tone. Designers typically reach for tones like this for versatile mid-ground roles, from cards to secondary buttons. In The Official Register of Color Names it is almost identical to Catawba (#703642). Its next-closest registered neighbors are Tosca (#744042) and Ribbon (#71333C).

In RGB terms — rgb(116, 57, 64) — the red channel does the heavy lifting here. Accessibility-wise, white text works best on #743940: 8.7:1 contrast (passing WCAG AAA) versus 2.4:1 for black. Out of 16,777,216 possible colors, #743940 is still unnamed — it can be claimed and named in The Official Register of Color Names.

#743940 color variations

View this color variations of tints, shades, tones and hues.

#743940 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #743940

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Catawba color link
Catawba

#703642

Tosca color link
Tosca

#744042

Ribbon color link
Ribbon

#71333C

Matchmaker color link
Matchmaker

#6D3540

Deep Scarlet color link
Deep Scarlet

#7B3B3A

Deep Coffee color link
Deep Coffee

#704241

Garnet color link
Garnet

#733635

Solar Flare color link
Solar Flare

#693E40

Purple Brown color link
Purple Brown

#673A3F

Bole color link
Bole

#79443B

Wine color link
Wine

#722F37

Conversions between color systems and etc.

  • HEX#743940
  • RGB116, 57, 64
  • CMYK0, 23, 20, 55
  • CSSrgb(116, 57, 64)
  • HSL353°, 34%, 34%
  • HSL Precise352.881°, 34.104%, 33.922%
  • HSV353°, 51%, 45%
  • HSB353°, 51%, 45%
  • Normalized R (0.0–1.0)0.455
  • Normalized G (0.0–1.0)0.224
  • Normalized B (0.0–1.0)0.251
  • GLSLvec3(0.455, 0.224, 0.251)
  • GLSL with alphavec4(0.455, 0.224, 0.251, 1.000)
  • HLSL / Metalfloat3(0.455, 0.224, 0.251)
  • Percentage of Red in RGB45.5%
  • Percentage of Green in RGB22.4%
  • Percentage of Blue in RGB25.1%
  • Color FamilyRed
  • Saturation FamilyMild Saturation
  • Lightness FamilyNeutral
  • HEX ID743940
  • DECIMAL ID7616832
  • Name LengthThis color has no name
  • Seen by search & AI crawlers11 times
  • Counting from2025-01-01