Information about #307BAC color

#307BAC color image

Basic facts about this digital color

The digital color #307BAC is classified in the Register under the Azure Color Family, with Moderate Saturation and Light brightness. In numbers: rgb(48, 123, 172) (18.8% red, 48.2% green, 67.5% blue), or CMYK 49 / 19 / 0 / 33 for print. New to color codes? See our guide to RGB color codes.

The color #307BAC reads as a confidently colored azure and sits on the lighter side of the spectrum. Designers typically reach for tones like this for understated, calm designs that favor harmony over drama. In The Official Register of Color Names it is practically indistinguishable from Lure (#2F77A9). Nearby in the Register you will also find UCLA Blue (#2774AE) and Primetime (#3973A9).

Technically, the mix leans on its blue channel (rgb(48, 123, 172)), which gives #307BAC its character. If you plan to put text on a #307BAC background, choose white — the contrast ratio is 4.6:1 (passing WCAG AA), while black manages only 4.6:1. #307BAC has no official name yet. If this shade means something to you, you can be the one to name it.

#307BAC color variations

View this color variations of tints, shades, tones and hues.

#307BAC color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #307BAC

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Lure color link
Lure

#2F77A9

UCLA Blue color link
UCLA Blue

#2774AE

Primetime color link
Primetime

#3973A9

Flat Blue color link
Flat Blue

#3C73A8

Bluish color link
Bluish

#2976BB

Lochmara color link
Lochmara

#316EA0

Muted Blue color link
Muted Blue

#3B719F

Sports Star color link
Sports Star

#3D85B8

Mid Blue color link
Mid Blue

#276AB3

Waterfront color link
Waterfront

#3E7F9D

Kasper Blue color link
Kasper Blue

#4072B7

Dirty Blue color link
Dirty Blue

#3F829D

Conversions between color systems and etc.

  • HEX#307BAC
  • RGB48, 123, 172
  • CMYK49, 19, 0, 33
  • CSSrgb(48, 123, 172)
  • HSL204°, 56%, 43%
  • HSL Precise203.71°, 56.364%, 43.137%
  • HSV204°, 72%, 67%
  • HSB204°, 72%, 67%
  • Normalized R (0.0–1.0)0.188
  • Normalized G (0.0–1.0)0.482
  • Normalized B (0.0–1.0)0.675
  • GLSLvec3(0.188, 0.482, 0.675)
  • GLSL with alphavec4(0.188, 0.482, 0.675, 1.000)
  • HLSL / Metalfloat3(0.188, 0.482, 0.675)
  • Percentage of Red in RGB18.8%
  • Percentage of Green in RGB48.2%
  • Percentage of Blue in RGB67.5%
  • Color FamilyAzure
  • Saturation FamilyModerate Saturation
  • Lightness FamilyLight
  • HEX ID307BAC
  • DECIMAL ID3177388
  • Name LengthThis color has no name
  • Seen by search & AI crawlers13 times
  • Counting from2025-01-01