Information about #2970B3 color

#2970B3 color image

Basic facts about this digital color

In the Register's classification, #2970B3 belongs to the Azure Color Family, featuring High Saturation and Light brightness. The mix behind it: rgb(41, 112, 179) — 16.1% red, 43.9% green, 70.2% blue; the print equivalent is CMYK 54 / 26 / 0 / 30. New to color codes? See our guide to RGB color codes.

The color #2970B3 reads as a vivid, lively sky-leaning azure and sits on the lighter side of the spectrum. Designers typically reach for tones like this for bold branding moments and attention-grabbing details. In The Official Register of Color Names it is almost identical to Mid Blue (#276AB3). Nearby in the Register you will also find UCLA Blue (#2774AE) and Bluish (#2976BB).

Technically, the mix leans on its blue channel (rgb(41, 112, 179)), which gives #2970B3 its character. If you plan to put text on a #2970B3 background, choose white — the contrast ratio is 5.2:1 (passing WCAG AA), while black manages only 4.1:1. Out of 16,777,216 possible colors, #2970B3 is still unnamed — it can be claimed and named in The Official Register of Color Names.

#2970B3 color variations

View this color variations of tints, shades, tones and hues.

#2970B3 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #2970B3

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Mid Blue color link
Mid Blue

#276AB3

UCLA Blue color link
UCLA Blue

#2774AE

Bluish color link
Bluish

#2976BB

Lure color link
Lure

#2F77A9

Primetime color link
Primetime

#3973A9

True Blue color link
True Blue

#2D68C4

Lochmara color link
Lochmara

#316EA0

Flat Blue color link
Flat Blue

#3C73A8

Kasper Blue color link
Kasper Blue

#4072B7

Onetta Blue color link
Onetta Blue

#4070B8

Mariner color link
Mariner

#286ACD

Conversions between color systems and etc.

  • HEX#2970B3
  • RGB41, 112, 179
  • CMYK54, 26, 0, 30
  • CSSrgb(41, 112, 179)
  • HSL209°, 63%, 43%
  • HSL Precise209.13°, 62.727%, 43.137%
  • HSV209°, 77%, 70%
  • HSB209°, 77%, 70%
  • Normalized R (0.0–1.0)0.161
  • Normalized G (0.0–1.0)0.439
  • Normalized B (0.0–1.0)0.702
  • GLSLvec3(0.161, 0.439, 0.702)
  • GLSL with alphavec4(0.161, 0.439, 0.702, 1.000)
  • HLSL / Metalfloat3(0.161, 0.439, 0.702)
  • Percentage of Red in RGB16.1%
  • Percentage of Green in RGB43.9%
  • Percentage of Blue in RGB70.2%
  • Color FamilyAzure
  • Saturation FamilyHigh Saturation
  • Lightness FamilyLight
  • HEX ID2970B3
  • DECIMAL ID2715827
  • Name LengthThis color has no name
  • Seen by search & AI crawlers8 times
  • Counting from2025-01-01