Information about #D40C37 color

#D40C37 color image

Basic facts about this digital color

The digital color #D40C37 is classified in the Register under the Red Color Family, with Full Saturation and Light brightness. Its exact recipe is rgb(212, 12, 55) — 83.1% red, 4.7% green, 21.6% blue — and for print it converts to CMYK 0 / 78 / 62 / 17. New to color codes? See our guide to RGB color codes.

#D40C37 presents itself as a intensely saturated red — one that sits on the lighter side of the spectrum. In practice it works well for bold branding moments and attention-grabbing details. In The Official Register of Color Names it is very close to Ajax Red (#D2122E). Nearby in the Register you will also find Huawei Red (#CF0A2C) and Crimson (#DC143C).

Technically, the mix leans on its red channel (rgb(212, 12, 55)), which gives #D40C37 its character. If you plan to put text on a #D40C37 background, choose white — the contrast ratio is 5.4:1 (passing WCAG AA), while black manages only 3.9:1. Out of 16,777,216 possible colors, #D40C37 is still unnamed — it can be claimed and named in The Official Register of Color Names.

#D40C37 color variations

View this color variations of tints, shades, tones and hues.

#D40C37 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #D40C37

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Ajax Red color link
Ajax Red

#D2122E

Huawei Red color link
Huawei Red

#CF0A2C

Crimson color link
Crimson

#DC143C

Cherry color link
Cherry

#D2042D

Utah Crimson color link
Utah Crimson

#D3003F

Rambutan color link
Rambutan

#C71232

Stop Red color link
Stop Red

#CF142B

Titans Red color link
Titans Red

#C8102E

Bills Red color link
Bills Red

#C60C30

Conversions between color systems and etc.

  • HEX#D40C37
  • RGB212, 12, 55
  • CMYK0, 78, 62, 17
  • CSSrgb(212, 12, 55)
  • HSL347°, 89%, 44%
  • HSL Precise347.1°, 89.286%, 43.922%
  • HSV347°, 94%, 83%
  • HSB347°, 94%, 83%
  • Normalized R (0.0–1.0)0.831
  • Normalized G (0.0–1.0)0.047
  • Normalized B (0.0–1.0)0.216
  • GLSLvec3(0.831, 0.047, 0.216)
  • GLSL with alphavec4(0.831, 0.047, 0.216, 1.000)
  • HLSL / Metalfloat3(0.831, 0.047, 0.216)
  • Percentage of Red in RGB83.1%
  • Percentage of Green in RGB4.7%
  • Percentage of Blue in RGB21.6%
  • Color FamilyRed
  • Saturation FamilyFull Saturation
  • Lightness FamilyLight
  • HEX IDD40C37
  • DECIMAL ID13896759
  • Name LengthThis color has no name
  • Seen by search & AI crawlers10 times
  • Counting from2025-01-01