Information about #BD181B color

#BD181B color image

Basic facts about this digital color

#BD181B falls into the Red Color Family — High Saturation, Light brightness. Its exact recipe is rgb(189, 24, 27) — 74.1% red, 9.4% green, 10.6% blue — and for print it converts to CMYK 0 / 65 / 64 / 26. New to color codes? See our guide to RGB color codes.

#BD181B is a strongly colored earthy red that feels open and friendly. In practice it works well for accents, call-to-action elements and statement visuals. In The Official Register of Color Names it is practically indistinguishable from Murdoc Red (#BC161C). Its next-closest registered neighbors are Chilli Pepper (#C11B17) and Carnelian (#B31B1B).

The recipe behind #BD181B is rgb(189, 24, 27), with red as the dominant ingredient. Accessibility-wise, white text works best on #BD181B: 6.3:1 contrast (passing WCAG AA) versus 3.3:1 for black. #BD181B has no official name yet. If this shade means something to you, you can be the one to name it.

#BD181B color variations

View this color variations of tints, shades, tones and hues.

#BD181B color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #BD181B

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Murdoc Red color link
Murdoc Red

#BC161C

Carnelian color link
Carnelian

#B31B1B

Red Cola color link
Red Cola

#B62020

Del Toro color link
Del Toro

#B11D20

Firebrick color link
Firebrick

#B22222

Red Pepper color link
Red Pepper

#BB112A

Wine Red color link
Wine Red

#B11226

Sulurouge color link
Sulurouge

#CC1410

Queen Regina color link
Queen Regina

#CE1322

Conversions between color systems and etc.

  • HEX#BD181B
  • RGB189, 24, 27
  • CMYK0, 65, 64, 26
  • CSSrgb(189, 24, 27)
  • HSL359°, 77%, 42%
  • HSL Precise358.909°, 77.465%, 41.765%
  • HSV359°, 87%, 74%
  • HSB359°, 87%, 74%
  • Normalized R (0.0–1.0)0.741
  • Normalized G (0.0–1.0)0.094
  • Normalized B (0.0–1.0)0.106
  • GLSLvec3(0.741, 0.094, 0.106)
  • GLSL with alphavec4(0.741, 0.094, 0.106, 1.000)
  • HLSL / Metalfloat3(0.741, 0.094, 0.106)
  • Percentage of Red in RGB74.1%
  • Percentage of Green in RGB9.4%
  • Percentage of Blue in RGB10.6%
  • Color FamilyRed
  • Saturation FamilyHigh Saturation
  • Lightness FamilyLight
  • HEX IDBD181B
  • DECIMAL ID12392475
  • Name LengthThis color has no name
  • Seen by search & AI crawlers16 times
  • Counting from2025-01-01