Information about #AD970B color

#AD970B color image

Basic facts about this digital color

In the Register's classification, #AD970B belongs to the Yellow Color Family, featuring Full Saturation and Neutral brightness. In numbers: rgb(173, 151, 11) (67.8% red, 59.2% green, 4.3% blue), or CMYK 0 / 9 / 64 / 32 for print. New to color codes? See our guide to RGB color codes.

#AD970B presents itself as a pure, full-strength golden yellow — one that occupies the middle of the lightness scale. In practice it works well for accents, call-to-action elements and statement visuals. In The Official Register of Color Names it is just a few steps away from Baby Poo (#AB9004). Slightly further away sit Yellowy Brown (#AE8B0C) and Light Gold (#B29700).

In RGB terms — rgb(173, 151, 11) — the red channel does the heavy lifting here. Accessibility-wise, black text works best on #AD970B: 7.2:1 contrast (passing WCAG AAA) versus 2.9:1 for white. Like most of the 16.7 million digital colors, this one is still waiting for a name — naming it takes a minute.

#AD970B color variations

View this color variations of tints, shades, tones and hues.

#AD970B color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #AD970B

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Baby Poo color link
Baby Poo

#AB9004

Light Gold color link
Light Gold

#B29700

Strong Gold color link
Strong Gold

#A89300

Yellow Brown color link
Yellow Brown

#B79400

Dark Mustard color link
Dark Mustard

#A88905

Golden Palm color link
Golden Palm

#AA8805

Lucky color link
Lucky

#AB9A1C

Puke color link
Puke

#A5A502

Ocher color link
Ocher

#BF9B0C

Vomit color link
Vomit

#A2A415

Gold Foil color link
Gold Foil

#BD9B16

Conversions between color systems and etc.

  • HEX#AD970B
  • RGB173, 151, 11
  • CMYK0, 9, 64, 32
  • CSSrgb(173, 151, 11)
  • HSL52°, 88%, 36%
  • HSL Precise51.852°, 88.043%, 36.078%
  • HSV52°, 94%, 68%
  • HSB52°, 94%, 68%
  • Normalized R (0.0–1.0)0.678
  • Normalized G (0.0–1.0)0.592
  • Normalized B (0.0–1.0)0.043
  • GLSLvec3(0.678, 0.592, 0.043)
  • GLSL with alphavec4(0.678, 0.592, 0.043, 1.000)
  • HLSL / Metalfloat3(0.678, 0.592, 0.043)
  • Percentage of Red in RGB67.8%
  • Percentage of Green in RGB59.2%
  • Percentage of Blue in RGB4.3%
  • Color FamilyYellow
  • Saturation FamilyFull Saturation
  • Lightness FamilyNeutral
  • HEX IDAD970B
  • DECIMAL ID11376395
  • Name LengthThis color has no name
  • This page visited1 times
  • Counting from2025-01-01