Information about #970328 color

#970328 color image

Basic facts about this digital color

The digital color #970328 is classified in the Register under the Red Color Family, with Full Saturation and Neutral brightness. Its exact recipe is rgb(151, 3, 40) — 59.2% red, 1.2% green, 15.7% blue — and for print it converts to CMYK 0 / 58 / 44 / 41. New to color codes? See our guide to RGB color codes.

A pure, full-strength earthy red, #970328 holds a balanced mid-tone. Designers typically reach for tones like this for bold branding moments and attention-grabbing details. In The Official Register of Color Names it is a hair away from Rock N Roll (#9D002F). Its next-closest registered neighbors are Pink Raspberry (#980036) and Code Red (#880025).

The recipe behind #970328 is rgb(151, 3, 40), with red as the dominant ingredient. If you plan to put text on a #970328 background, choose white — the contrast ratio is 8.9:1 (passing WCAG AAA), while black manages only 2.4:1. No one has named #970328 so far. Register a name for it and it becomes a permanent record.

#970328 color variations

View this color variations of tints, shades, tones and hues.

#970328 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #970328

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Conversions between color systems and etc.

  • HEX#970328
  • RGB151, 3, 40
  • CMYK0, 58, 44, 41
  • CSSrgb(151, 3, 40)
  • HSL345°, 96%, 30%
  • HSL Precise345°, 96.104%, 30.196%
  • HSV345°, 98%, 59%
  • HSB345°, 98%, 59%
  • Normalized R (0.0–1.0)0.592
  • Normalized G (0.0–1.0)0.012
  • Normalized B (0.0–1.0)0.157
  • GLSLvec3(0.592, 0.012, 0.157)
  • GLSL with alphavec4(0.592, 0.012, 0.157, 1.000)
  • HLSL / Metalfloat3(0.592, 0.012, 0.157)
  • Percentage of Red in RGB59.2%
  • Percentage of Green in RGB1.2%
  • Percentage of Blue in RGB15.7%
  • Color FamilyRed
  • Saturation FamilyFull Saturation
  • Lightness FamilyNeutral
  • HEX ID970328
  • DECIMAL ID9896744
  • Name LengthThis color has no name
  • Seen by search & AI crawlers15 times
  • Counting from2025-01-01