Information about #770404 color

#770404 color image

Basic facts about this digital color

#770404 falls into the Red Color Family — Full Saturation, Dark brightness. The mix behind it: rgb(119, 4, 4) — 46.7% red, 1.6% green, 1.6% blue; the print equivalent is CMYK 0 / 45 / 45 / 53. New to color codes? See our guide to RGB color codes.

#770404 presents itself as a maximally vivid red — one that leans clearly toward the dark side. In practice it works well for dark UI themes, backgrounds and dramatic accents. In The Official Register of Color Names it is a hair away from Endra (#7B0304). Its next-closest registered neighbors are Japanese Maple (#780109) and Barn Red (#7C0A02).

In RGB terms — rgb(119, 4, 4) — the red channel does the heavy lifting here. Accessibility-wise, white text works best on #770404: 11.6:1 contrast (passing WCAG AAA) versus 1.8:1 for black. Out of 16,777,216 possible colors, #770404 is still unnamed — it can be claimed and named in The Official Register of Color Names.

#770404 color variations

View this color variations of tints, shades, tones and hues.

#770404 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #770404

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Endra color link
Endra

#7B0304

Barn Red color link
Barn Red

#7C0A02

Red Oxide color link
Red Oxide

#6E0902

Maroon color link
Maroon

#800000

Deep Maroon color link
Deep Maroon

#820000

Deep Red color link
Deep Red

#850101

Reddy Brown color link
Reddy Brown

#6E1005

Blood Red color link
Blood Red

#660000

Blood color link
Blood

#8A0303

Rosewood color link
Rosewood

#65000B

Conversions between color systems and etc.

  • HEX#770404
  • RGB119, 4, 4
  • CMYK0, 45, 45, 53
  • CSSrgb(119, 4, 4)
  • HSL0°, 93%, 24%
  • HSL Precise0°, 93.496%, 24.118%
  • HSV0°, 97%, 47%
  • HSB0°, 97%, 47%
  • Normalized R (0.0–1.0)0.467
  • Normalized G (0.0–1.0)0.016
  • Normalized B (0.0–1.0)0.016
  • GLSLvec3(0.467, 0.016, 0.016)
  • GLSL with alphavec4(0.467, 0.016, 0.016, 1.000)
  • HLSL / Metalfloat3(0.467, 0.016, 0.016)
  • Percentage of Red in RGB46.7%
  • Percentage of Green in RGB1.6%
  • Percentage of Blue in RGB1.6%
  • Color FamilyRed
  • Saturation FamilyFull Saturation
  • Lightness FamilyDark
  • HEX ID770404
  • DECIMAL ID7799812
  • Name LengthThis color has no name
  • Seen by search & AI crawlers15 times
  • Counting from2025-01-01