Information about #731DA5 color

#731DA5 color image

Basic facts about this digital color

The digital color #731DA5 is classified in the Register under the Violet Color Family, with High Saturation and Neutral brightness. Its exact recipe is rgb(115, 29, 165) — 45.1% red, 11.4% green, 64.7% blue — and for print it converts to CMYK 20 / 53 / 0 / 35. Curious how these numbers work? Read our RGB color codes guide.

A energetic, saturated violet, #731DA5 sits comfortably between light and dark. Expect to see shades like this in bold branding moments and attention-grabbing details. In The Official Register of Color Names it is a near neighbor of Hurghada (#7911A2). Nearby in the Register you will also find Yahoo Purple (#720E9E) and Grape (#6F2DA8).

In RGB terms — rgb(115, 29, 165) — the blue channel does the heavy lifting here. If you plan to put text on a #731DA5 background, choose white — the contrast ratio is 8.6:1 (passing WCAG AAA), while black manages only 2.4:1. #731DA5 has no official name yet. If this shade means something to you, you can be the one to name it.

#731DA5 color variations

View this color variations of tints, shades, tones and hues.

#731DA5 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #731DA5

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Hurghada color link
Hurghada

#7911A2

Yahoo Purple color link
Yahoo Purple

#720E9E

Grape color link
Grape

#6F2DA8

Purple Slime color link
Purple Slime

#7A2B97

Purple Heart color link
Purple Heart

#69359C

DFIN color link
DFIN

#640CB6

Roku Purple color link
Roku Purple

#662D91

Kelly Purple color link
Kelly Purple

#8617BB

Hot Violet color link
Hot Violet

#7931BB

Conversions between color systems and etc.

  • HEX#731DA5
  • RGB115, 29, 165
  • CMYK20, 53, 0, 35
  • CSSrgb(115, 29, 165)
  • HSL278°, 70%, 38%
  • HSL Precise277.941°, 70.103%, 38.039%
  • HSV278°, 82%, 65%
  • HSB278°, 82%, 65%
  • Normalized R (0.0–1.0)0.451
  • Normalized G (0.0–1.0)0.114
  • Normalized B (0.0–1.0)0.647
  • GLSLvec3(0.451, 0.114, 0.647)
  • GLSL with alphavec4(0.451, 0.114, 0.647, 1.000)
  • HLSL / Metalfloat3(0.451, 0.114, 0.647)
  • Percentage of Red in RGB45.1%
  • Percentage of Green in RGB11.4%
  • Percentage of Blue in RGB64.7%
  • Color FamilyViolet
  • Saturation FamilyHigh Saturation
  • Lightness FamilyNeutral
  • HEX ID731DA5
  • DECIMAL ID7544229
  • Name LengthThis color has no name
  • Seen by search & AI crawlers18 times
  • Counting from2025-01-01