Information about #693474 color

#693474 color image

Basic facts about this digital color

#693474 falls into the Magenta Color Family — Mild Saturation, Neutral brightness. Its exact recipe is rgb(105, 52, 116) — 41.2% red, 20.4% green, 45.5% blue — and for print it converts to CMYK 4 / 25 / 0 / 55. Curious how these numbers work? Read our RGB color codes guide.

The color #693474 reads as a mildly saturated purple-pink magenta and occupies the middle of the lightness scale. Expect to see shades like this in versatile mid-ground roles, from cards to secondary buttons. In The Official Register of Color Names it is a hair away from Vintage Purple (#693971). Slightly further away sit Seance (#69326E) and Sorghum (#74396F).

The recipe behind #693474 is rgb(105, 52, 116), with blue as the dominant ingredient. Accessibility-wise, white text works best on #693474: 9.0:1 contrast (passing WCAG AAA) versus 2.3:1 for black. No one has named #693474 so far. Register a name for it and it becomes a permanent record.

#693474 color variations

View this color variations of tints, shades, tones and hues.

#693474 color harmonies

Color harmonies are pleasing color schemes created according to their position on a color wheel.

Complementary

Complementary color schemes are made by picking two opposite colors con the color wheel. They appear vibrant near to each other.

Complementary color schemes

Split complementary

Split complementary schemes are like complementary but they uses two adiacent colors of the complement. They are more flexible than complementary ones.

Split complementary color scheme

Analogous

Analogous color schemes are made by picking three colors that are next to each other on the color wheel. They are perceived as calm and serene.

Analogous color scheme

Triadic

Triadic color schemes are created by picking three colors equally spaced on the color wheel. They appear quite contrasted and multicolored.

Triadic color scheme

Tetradic

Tetradic color schemes are made form two couples of complementary colors in a rectangular shape on the color wheel.

Tetradic color scheme

Square

Square color schemes are like tetradic arranged in a square instead of rectangle. Colors appear even more contrasting.

Square color scheme

Nearest named colors to #693474

The closest officially registered color names in the Register, ordered by similarity — your shade’s neighborhood is already being claimed.

Seance color link
Seance

#69326E

Sorghum color link
Sorghum

#74396F

Imperial color link
Imperial

#602F6B

Eminence color link
Eminence

#6C3082

Purple Jam color link
Purple Jam

#6A287E

Midnight color link
Midnight

#702670

Victoria Red color link
Victoria Red

#723A68

Honey Flower color link
Honey Flower

#5C3C6D

Bellflower color link
Bellflower

#5D3F6A

Conversions between color systems and etc.

  • HEX#693474
  • RGB105, 52, 116
  • CMYK4, 25, 0, 55
  • CSSrgb(105, 52, 116)
  • HSL290°, 38%, 33%
  • HSL Precise289.688°, 38.095%, 32.941%
  • HSV290°, 55%, 45%
  • HSB290°, 55%, 45%
  • Normalized R (0.0–1.0)0.412
  • Normalized G (0.0–1.0)0.204
  • Normalized B (0.0–1.0)0.455
  • GLSLvec3(0.412, 0.204, 0.455)
  • GLSL with alphavec4(0.412, 0.204, 0.455, 1.000)
  • HLSL / Metalfloat3(0.412, 0.204, 0.455)
  • Percentage of Red in RGB41.2%
  • Percentage of Green in RGB20.4%
  • Percentage of Blue in RGB45.5%
  • Color FamilyMagenta
  • Saturation FamilyMild Saturation
  • Lightness FamilyNeutral
  • HEX ID693474
  • DECIMAL ID6894708
  • Name LengthThis color has no name
  • Seen by search & AI crawlers11 times
  • Counting from2025-01-01